Tuesday, March 4, 2008

Mobile Phone Accessories Sales to reach $40 Billion in 2008, says ABI Research


Sales of mobile phone accessories are expected to generate over $40 billion in revenue in 2008, according to ABI Research. This includes accessories such as headsets, earphones, memory cards, and data connection kits, in addition to chargers, batteries, screen protectors, scratch removers and carry cases.

Handset vendors and mobile operators know that to increase sales of their feature-rich handsets, they also need to provide accessories that will allow users to fully enjoy and benefit from the applications and features supported by the handsets.

“Current market trends including the growing adoption of smartphones in the prosumer and consumer segments, as well as the increasing popularity of iPhone-like feature-rich devices with touchscreens are contributing to the growing demand for mobile phone accessories,” says ABI Research industry analyst Shailendra Pandey. “Further, more people buying expensive smartphones and feature-rich devices mean greater demand for accessories that protect handsets, and also for accessories that enable the use of different features and applications on the handsets.”

The growing popularity of mobile phones with large screens and touchscreens is resulting in strong sales of accessory products that offer handset protection, such as carry cases, covers, screen protectors, and scratch removers. Audio-video playback capabilities in handsets are resulting in growing demand for earphones and headsets, as well as memory cards to enable storage of music, videos and images. Also, the need for connecting the mobile phone to the PC/laptop for transferring multimedia and data files means a greater need for accessory products such as data connection kits and USB chargers.

ABI Research expects the market for mobile phone accessories to grow steadily in the next five years, generating over $80 billion in revenue in 2012.

About this study

ABI Research's study "Mobile Phone Accessories" examines the market landscape and future potential for mobile phone accessory products. It discusses the various types of mobile phone accessories, their features and pricing, key suppliers, market outlook, and vendor market share analysis for key accessories, as well as in-depth analysis for both in-box and aftermarket mobile phone accessories. This study forms part of two ABI Research services, Mobile Devices and Short-Range Wireless.



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